{"id":34,"date":"2014-08-20T20:18:45","date_gmt":"2014-08-20T20:18:45","guid":{"rendered":"https:\/\/courses.jasonluther.net\/professional\/?page_id=34"},"modified":"2014-08-20T20:18:45","modified_gmt":"2014-08-20T20:18:45","slug":"feasibility","status":"publish","type":"page","link":"https:\/\/www.courses.jasonluther.net\/professional\/feasibility\/","title":{"rendered":"Feasibility Study requirements"},"content":{"rendered":"<p>350 points (35% of grade)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"http:\/\/dilbert.com\/dyn\/str_strip\/000000000\/00000000\/0000000\/000000\/00000\/6000\/400\/6407\/6407.strip.sunday.gif\" alt=\"\" width=\"640\" height=\"283\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">In this final unit you will propose and conduct a feasibility study. The process will require you to create two interrelated but oft-confused documents &#8212; a\u00a0<\/span><span class=\"s2\"><b>proposal<\/b><\/span><span class=\"s1\">\u00a0and a\u00a0<\/span><span class=\"s2\"><b>report<\/b><\/span><span class=\"s1\">.\u00a0You will also\u00a0<\/span><span class=\"s2\"><b>brief<\/b><\/span><span class=\"s1\">\u00a0us on your process and findings during the final two weeks of the semester.\u00a0<\/span><span class=\"s3\"><i>You\u2019ll start by identifying a real client from a real organization that has a real problem.<\/i><\/span><span class=\"s1\">\u00a0An academic department\/unit, nonprofit, professional group, sporting organization, community or religious group, dorm\/apartment manager, or members of your fraternity\/sorority are all potentially good choices for something like this. Previous student have chosen to research<\/span><\/p>\n<ul>\n<li class=\"p1\">Fundraising options for Otto\u2019s Army<\/li>\n<li class=\"p1\">Moving Funk n Waffles to additional or alternative locations<\/li>\n<li class=\"p1\">Inventory shrinkage for a local deli in Rochester<\/li>\n<li class=\"p1\">Web presence for a small carpenter\u2019s business in Westpoint<\/li>\n<li class=\"p1\">Rebranding and marketing strategies for a local retailer<\/li>\n<li class=\"p1\">Frozen pipe problem for an local landlord<\/li>\n<li class=\"p1\">Alternative lock systems for dorms at SU<\/li>\n<li class=\"p1\">Improving employee communication at a specific Petsmart location<\/li>\n<li class=\"p1\">Expanding the services of Hans Oriental Market to better reach SU\u2019s international community<\/li>\n<li class=\"p1\">Using social media for PRIDE\u2019s student outreach<\/li>\n<li class=\"p1\">Developing a new initiative for Nike that expands on customized shoes<\/li>\n<li class=\"p1\">Using various CMSs for BLISTS<\/li>\n<li class=\"p1\">Improving recruitment strategies for a sorority<\/li>\n<li class=\"p1\">Exploring various student activities for the Chabad House<\/li>\n<li class=\"p1\">Rethinking a meeting environment at a small fashion designer in NYC<\/li>\n<\/ul>\n<p class=\"p1\"><span class=\"s1\">If you chose to conduct a study for a family\u00a0<i>business<\/i>, that\u2019s also acceptable, but it\u2019s not okay to conduct a study for your\u00a0<i>family<\/i>\u00a0(e.g. for your parents re: the best way to get your older brother out of their guest room).<\/span><\/p>\n<h3 class=\"p1\"><span class=\"s2\"><b>The Proposal<\/b><\/span><span class=\"s1\"><b>\u00a0<\/b><\/span><\/h3>\n<p class=\"p1\"><strong>Worth<\/strong>: 75 points.<br \/>\n<strong>Due<\/strong>: November 6<\/p>\n<p class=\"p1\"><span class=\"s1\">Proposals propose. In the first part of the unit you will compose a 2-3 page proposal <i>for your client<\/i>, requesting permission to conduct a feasibility report that responds to the organization&#8217;s\u00a0needs. Approaches may vary, but all proposals will articulate the client&#8217;s problem\/needs\/goals, suggest criteria for potential alternatives, and provide methods for meeting those objectives (i.e. accounting for time, resources, qualifications, etc.). You will transmit this document to the client and cc me.\u00a0<\/span><span class=\"s3\"><i>The key to the proposal is to identify a problem that\u2019s easily identifiable to the client but complex enough that your research will sustain a 5-7-page report.\u00a0<\/i>Click the following slide for more info on the proposal&#8217;s structure:<\/span><\/p>\n<p class=\"p1\"><a href=\"https:\/\/www.courses.jasonluther.net\/professional\/wp-content\/uploads\/2014\/08\/prop_structure-1.pdf\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-464 size-medium\" src=\"https:\/\/www.courses.jasonluther.net\/professional\/wp-content\/uploads\/2014\/08\/Screen-Shot-2014-11-03-at-9.50.27-AM-1-300x172.png\" alt=\"Screen Shot 2014-11-03 at 9.50.27 AM\" width=\"300\" height=\"172\" \/><\/a><\/p>\n<h3 class=\"p1\"><span class=\"s2\"><b>The Feasibility Report<\/b><\/span><span class=\"s1\"><b>\u00a0<\/b><\/span><\/h3>\n<p class=\"p1\"><span class=\"s1\"><b>Worth: <\/b>200\u00a0points<br \/>\n<strong>Due<\/strong>: December 8<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Reports report. The feasibility report is a specific genre that\u00a0<\/span><span class=\"s3\"><i>helps audiences make informed decisions that respond to specific problems<\/i><\/span><span class=\"s1\">. Although authors supply information to clients, it is important to think of the report as a persuasive document that must be credible and convincing enough that the recommendation is adopted. Even though a client might know the organization\u2019s problem\u00a0<i>very<\/i>\u00a0well, laying out the details of the problem at the beginning of your report will convince them that you understand it accurately. In addition to describing the issue, your feasibility report will include some discussion of possible choices (sometimes called \u201calternatives\u201d), establish criteria for making decisions, narrate methods for analyzing possibilities, and make unequivocal recommendations. The reader should come away from your report knowing what you recommend and feeling convinced by that recommendation.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The body of your report must be 5-7 pages in length (this does <b>not<\/b> include front or back matter &#8212; the cover and title pages, executive summary, appendices, or references). It should be formatted using 11 or 12-point type, single-spaced paragraphs, spaces between paragraphs, 1-inch margins on sides, 1 inch margins top and bottom, and should include illustrations, graphs, and\/or sidebars to make the key points of your report stand out. Information must also be \u201cchunked\u201d into meaningful sections with appropriate heads and subheads. Design the document framework using appropriate headings so the reader can flip around in it rather than just read it front-to-back. Time is precious\u2014don\u2019t count on your reader\u2019s full attention.<\/span><\/p>\n<p class=\"p1\">By the end of the day on Monday, December 8,\u00a0 email me your entire package (all docs) as a single pdf attached with the appropriate filename: your last name + the assignment name (e.g. Johnson_feasibility.pdf).\u00a0In the body of the email use 300-500 words to explicitly but informally introduce me to your report. Tell me about your process, clarify the context or any decisions you made based on your audience, tell me what\u2019s new since your briefing (if anything), and predict what what will <i>really<\/i> happen as the result of your research.<\/p>\n<p class=\"p1\">\n<h3 class=\"p1\"><span class=\"s2\"><b>The Briefing <\/b><\/span><\/h3>\n<p class=\"p1\"><span class=\"s2\"><b>Worth:\u00a0<\/b><\/span><span class=\"s1\">75 points<br \/>\n<strong>Due<\/strong>: November 18, 20, or December 2<br \/>\n<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/docs.google.com\/forms\/d\/19NSy6sAkrbLXT0cNUHJ_Q3ZR1JnHmplqlX8_gmPcFwM\/viewform\" target=\"_blank\">Evaluation form<br \/>\n<\/a><a href=\"https:\/\/docs.google.com\/document\/d\/17WwwNp1rQvLm--eUSgjrF1CmFvSHEwUZRUTj49o_RLM\/edit?usp=sharing\" target=\"_blank\">Schedule<\/a><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">During the last two weeks you will also brief the class on your report process.\u00a0You will design a slide presentation using professional slideware (Powerpoint, Keynote, Prezi or even iMovie) that conforms to the minimalist rules from\u00a0<i>Presentation Zen<\/i>:\u00a0\u00a0no bullets, limited text, and heavy graphics. You\u2019ll supplement the visuals with your voice.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">In terms of delivery, you\u2019ll be expected to do three things within 5-7 minutes.\u00a0<b>First<\/b>, you\u2019ll describe your audience and your project\u2019s importance.\u00a0Some members of the class may know your project, but most are hearing about it for the first time. Take a few minutes at the beginning to fully explain for whom you are writing the report, their values, the organization\u2019s problem, and the decision(s) you are helping your client consider.\u00a0<b>Next<\/b>, you\u2019ll illustrate your research process. What are your criteria and how did you determine them? What methods did you use to evaluate those criteria? What was this process like? Include successes, missteps and\/or serendipitous moments.\u00a0<b>Finally<\/b>, you\u2019ll identify your recommendation and explain your rhetorical choices in presenting them to your client. In other words, what is the recommendation and how are you choosing to present that recommendation persuasively to them?\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>350 points (35% of grade) In this final unit you will propose and conduct a feasibility study. The process will require you to create two interrelated but oft-confused documents &#8212; a\u00a0proposal\u00a0and a\u00a0report.\u00a0You will also\u00a0brief\u00a0us on your process and findings during &hellip; <a href=\"https:\/\/www.courses.jasonluther.net\/professional\/feasibility\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-34","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/pages\/34","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/comments?post=34"}],"version-history":[{"count":0,"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/pages\/34\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.courses.jasonluther.net\/professional\/wp-json\/wp\/v2\/media?parent=34"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}